Ideal Client Marketing (ICM) is a specialized marketing approach that focuses on identifying and targeting the most suitable clients for your business.

By understanding your ideal clients' unique needs and preferences, we can create more effective and personalized marketing strategies to grow your business.

At ICM, we offer various marketing consulting and training support services.

This includes strategy development, content creation, and more. Our services cater to both corporate marketers and small business owners.

Marcia Hylton brings over 15 years of experience as a marketing strategist and accolades as a national-award-winning marketer, writer, and podcaster.

Her holistic approach to marketing, deep industry knowledge, and commitment to client success set her apart.

Marcia has extensive experience working with a diverse range of industries — with over a decade in medicine/healthcare.

Marcia's expertise is crafting marketing strategies that resonate with the target audience, regardless of the industry.